Musee Corporation
Bruce Mau Design
Brand Design2021
A visual identity for a Japanese manufacturer of household and commercial goods, developed alongside the construction of a new head office in Nakatsugawa City. Leading a team of two designers while contributing directly to the system. Built a bold graphic language positioned against a conservative competitive set — a confident blue that reads as anything but corporate, anchored by a mark that nods to the company's origins in electric fan manufacturing.
Creative Lead
Designers: Lucas Hoang, Sohee Yoo
Creative Director: Kyosuke Nishida
Account Director: Marla Garderis
Chief Creative Officer: Laura Stein
Design Agency: Bruce Mau Design